Real Estate Website Design: Websites have to be designed to build trust, given that a home or property is one of the most important purchases somebody ever makes. The buyer has to trust that the real estate agency cares as much about their investment as they do. Once a website does that, it has to convert.
A website’s goals depend on the kind of company it’s for, and there are a few different strategies real estate websites use to drive conversions:
- Bringing viewers inside the listed properties and showing them around so that they’re pumped to visit it in person.
- Putting a face to a firm’s name, making the viewer feel like they already know the agent or team before they first meet.
- Giving viewers a crash tour of the area the real estate’s in and everything that’s awesome about it
Using maps to show viewers exactly where listed properties are located, down to the block
Feature of Real Estate Website
Real Estate Software:
You can add and manage countless properties, set prices, update their status, show/hide owner details, etc.
For Sale & For Rent:
You can create two categories – for sale and for rent, and assign realties accordingly. Depending on your business and current needs you can disable one of them.
Detailed Property Profiles:
Each property goes with a detailed description, community and property features, location, price, and a great image gallery. You can also feature properties.
Advanced Property Search:
Your real estate website’s visitors can easily filter their searches by type, location, price, and other predefined and custom criteria. Results are well displayed on mobile, too.
Property Floor Plans:
You can upload digital floor plans for each property in order to help potential buyers or customers get a more realistic impression. It’s perfect addition to your gallery!
Google Maps Integration:
All your properties will be pinned on Google Maps so that your customers can easily navigate to them. Just add their addresses and they will show automatically.